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About C4 Social

Built in Orlando. Running brands worldwide.

A direct-to-consumer growth agency founded in 2014. Fifteen full-time marketers and creatives working as one team — for brands ranging from Amazon and Disney to the one nobody has heard of yet.

The short version

C4 Social is a full-service direct-to-consumer marketing agency headquartered in Orlando, Florida. Founded in 2014 by Cory Warren, the agency runs paid media, organic social, SEO, email and SMS, creative production and web development for eCommerce brands — managing more than $150 million in ad spend and $600 million in tracked revenue across 200+ brands.
Founded2014
HeadquartersOrlando, Florida
Team15+ full-time marketers and creatives
FocusDirect-to-consumer eCommerce
FootprintCentral Florida roots, clients worldwide
TaglineMake it special. Make it social.

How C4 started

C4 Social began in 2014 with a straightforward frustration: direct-to-consumer founders were buying media from one company, creative from another, email from a third — and nobody would answer for the number that actually mattered.

The fix was to put every one of those functions on the same payroll and hold them to one outcome. Media buyers next to editors. The email team next to the developers. One roof, one plan, one set of results to defend.

Ten-plus years on, that structure has carried more than 200 eCommerce brands and over $150 million in managed ad spend. The platforms have changed completely in that time — search became social, social became video, and now answer engines are rewriting discovery again. The system underneath has not.

Placeholder — Cory to replaceOne paragraph in Cory's own voice on why he started C4: what he was doing before 2014, and the moment that made him go out on his own. This is the only part of the page that can't be written from public material, and it's the part visitors trust most.

What we believe

Four positions that decide how we staff an account, what we report, and which engagements we turn down.

Full-time, never farmed out

Every person on your account is on our payroll. The team that audits the account in week one is the team running it in month twelve — no holding-company handoff, no reseller in the middle.

One number, not ten dashboards

Impressions are not a result. We report to tracked revenue and the cost of producing it, and we say plainly when a channel isn't carrying its weight.

Systems outlast tactics

Platforms change every quarter. A repeatable system for acquiring owned, borrowed, paid and organic traffic is what survives the change — and it's what we build first.

Creative is a growth lever

Most accounts plateau on creative, not on bidding. Production, coaching and content sit inside the same team as media, because that's where the next lift usually comes from.

Leadership

The people who set direction — and who you'll actually hear from when something needs a decision.

Cory Warren

Founder

Started C4 Social in 2014 and still sets the agency's direction on media strategy, client standards and which brands are the right fit.

Read Cory's story →

Placeholder — leadership slot

Role to confirm

Name, title and two sentences. Whoever owns delivery day to day.

Placeholder — leadership slot

Role to confirm

Name, title and two sentences. Whoever owns creative or growth.

Meet the full team

Make it special. Make it social.

Tell us the number you're trying to move. We'll tell you honestly whether we're the right team to move it.
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